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Web Business Weekly - Issue #112 - Don't weigh yourself every day

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How often do you check your metrics? Loads of people fail to do it enough. You have to know a few key
 

Web Business Weekly

August 19 · Issue #112 · View online
A weekly email with amazing resources to help you grow your web agency.

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How often do you check your metrics?
Loads of people fail to do it enough. You have to know a few key numbers to get a feel for how your business is going and if anything needs changing.
But like weighing yourself when you’re on a diet, it’s pretty easy to overdo it.
I’ve caught myself checking Content Snare’s revenue numbers daily, and noticing a noticeable drop in mood if the number drops from one day to the next.
Through those times you could basically plot my happiness on one graph, our revenue on another and not be able to tell the difference.
That’s sad.
So this is just a quick reminder on checking your numbers. What should you be tracking? How often should you check them? Set up some recurring reminders in your task management and stick to those schedules.

An extra service that you can easily sell clients (and it's very helpful for them too)
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Hyperlocal marketing with Gary Kagan from Yelp
How Long Should a Blog Post Be to Win the SEO Game
Design & Inspiration
12 beautiful company blog layout examples to inspire yours | Webflow Blog
Tools & Tech
Fix WordPress not sending emails – WordPress SMTP
Gmail Mail Merge – 2 ways to send bulk email with Gmail [2020]
Random
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Jimmy (James) Rose
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This newsletter is made possible by the occasional commission from one of the tools we love, actually use in our business, and promote.
See the full list of tools I recommend at The Agency Toolkit.
ThriveCart - (Lifetime deal!) We use this to manage subscriptions for both software and maintenance plans. The link above gets you an awesome lifetime deal. Full review here (almost everything that I didn’t like back then has been fixed)
ConvertBox - (Lifetime deal!) My absolute favourite lead generation tool. It’s installed on all of our websites and is used for lead segmentation, personalisation and collecting emails. It’s clean and simple to use. A win from me.
FunnelPacks - (One time payment) FunnelPacks are pre-built marketing funnels for digital agencies. They can be setup and ready to go in UNDER AN HOUR to start a steady flow of clients
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